RogalMail — Email Simplified
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The tools you actually need

Powerful email marketing. Unlimited contacts.

Everything a business or individual needs to run real email marketing: campaigns, automations, forms, landing pages, and a store connection. No enterprise price tag, and no price climb as your list grows — the list below is included on the Pro plan at US$35/month, Starter covers the everyday sending at US$10/month, and campaigns, forms, and a welcome automation are free.

Features

Email campaigns

From idea to inbox

Build in the email itself with a block editor — click a block, type, done. Schedule in your own timezone, preview as a real contact, and send yourself a test first.

  • Text, images, galleries, buttons, product blocks, polls, and social links
  • Undo, autosave, saved blocks, and a plain-text version of every email
  • A/B tests for subject lines, from names, or the whole email — the winner sends to the rest automatically
  • Auto-resend to non-openers with a fresh subject line, hands-free
  • RSS campaigns that turn your latest posts into email on schedule
  • Preview as a real contact, merge tags filled in, before you send

Automations

Automations that sell

Welcome, abandoned cart, browse abandonment, back in stock, post-purchase, birthday, and win-back flows — set them up once and they work every day.

  • Triggers from signups, tags, custom fields, segments, and store events
  • Delays that can wait for a weekday, a time of day, or a condition
  • Splits and goals, so a flow stops the moment it has done its job
  • Team notifications when a flow fires
  • Edit a live flow without taking it offline
  • Step-by-step reporting: who entered, opened, clicked, and completed

Audience & segmentation

Know who you're talking to

Lists, tags, and custom fields, with segments that update themselves as people behave — so targeting never goes stale.

  • Segments from engagement, signup source, location, purchase history, and total spend
  • Include and exclude in one pick — exclusions always win
  • Target who did not open or click, not just who did
  • Import from CSV or Excel, paste a list, and undo an import that went wrong
  • Clean up inactive contacts when a list needs it
  • Every contact carries a full history: emails, orders, and activity in one place

Signup forms

Grow your list the way you want

Forms people actually fill in — and reporting that tells you which ones earn their place.

  • Hosted and embedded forms with double opt-in
  • Popups, multi-step forms, and A/B tested headlines
  • Spin-to-win and exit-intent forms on Starter and Pro
  • Views and conversion rate reported on every form
  • Interest picks on the form file the new contact automatically
  • Embed code you paste once — we never touch your site

Landing pages

Pages that pull their weight

Build standalone pages for offers, launches, and signups — no website required. Some email platforms don't offer a landing-page builder at any price; here it's simply included.

  • The same block builder as your emails — nothing new to learn
  • Publish on your own domain
  • A/B test two full versions against each other, with per-variant stats
  • Signup forms built into the page feed your list directly

Ecommerce

Ecommerce built in

Connect your WooCommerce shop with the RogalMail plugin. Products, customers, and orders sync in, and the events your automations run on fire on their own.

  • Products — variants included — drop into emails as blocks
  • Cart, checkout, purchase, and back-in-stock events drive your flows
  • Product views are counted too, so browse abandonment sees real browsing
  • Orders and revenue tracked on every campaign
  • One store on Starter; multiple stores on Pro
  • No shop? Forms, pages, and the API connect whatever you have

Reports & customer insights

Reports that show money

Opens, clicks, bounces, unsubscribes — and the number that matters: orders and revenue attributed to every send. Customer insights are included on Pro; other platforms sell that level of customer analytics as a paid add-on.

  • Revenue and orders on every campaign report
  • Device, email-client, and geographic breakdowns, with machine opens filtered out
  • A full history on every contact: each email, order, and activity in one timeline
  • List growth over time, and exportable reports as spreadsheets
  • Automation reports show engagement step by step
  • Poll results and link-level clicks, not just totals

Deliverability

Your domain, your reputation

Landing in the inbox is not an add-on here — it's the foundation everything else stands on.

  • Send from your own domain after adding a single DNS record — no six-record scavenger hunt
  • Optional custom MAIL FROM for full alignment
  • A warm-up ramp that grows your daily sending as your reputation proves itself — quicker on clean days, slower the moment bounces spike
  • Bounces and complaints suppress automatically on every campaign, so bad addresses stop getting mail
  • Reputation tripwires pause a send before it can hurt your domain
  • Transactional email included on Starter and Pro

Subscriber experience

Kind to subscribers

The senders people stay subscribed to treat leaving as a conversation, not a trap. These courtesies ship on every plan, including Free.

  • One-click unsubscribe in every email, honored instantly
  • A 30-day pause for people who just need a break, instead of losing them forever
  • Frequency choice — every email, weekly, or monthly — enforced at send time
  • An exit survey tells you why the rest left, so you can fix it

Team, security & billing

Run it like a business

  • Unlimited team seats on every paid plan, with admin and user roles
  • Two-factor authentication on every account
  • Priority support on Starter and Pro; in-app chat with real people on every plan
  • Subscription, extra send blocks, and invoices managed from one billing page
  • SMS is not open yet. When it opens, texting runs on prepaid credit: you pick a monthly amount from US$10, it refills monthly, and sending spends it down per message part. US numbers only. Credit expires 60 days after it is added.
  • Prices in US dollars, stated plainly, on every screen

API & webhooks

Connect anything

A REST API for contacts, lists, tags, segments, products, and orders, an events endpoint your store or app can call, and webhooks that tell your other tools when emails open and get clicked. Your data stays yours — export everything, any time.

Explore integrations · Moving to RogalMail? See migration support

Moving from another platform?

Moving from another platform? We’ll help you bring your contacts, preserve your unsubscribe list, and rebuild your key automations. Assisted migration is included at no extra cost on Pro. See how a move works

Get started free

Month to month. No long-term contracts.

Choose monthly billing and cancel anytime from Settings → Billing in your account. No calls. No runaround. We'd rather earn your business every month than make you fight to leave.

Cancellation stops renewal at the end of your paid period. It does not delete your account or customer data. Optional annual plans are billed for a year; cancel early and the months you've used are charged at the monthly rate, with the rest refunded. Send blocks have separate renewal controls. See subscription terms for details.