Emails sent, not contacts. Each email to each recipient counts as one send.
100,000 emails / month
—
Not enough sends at this volume.
Free covers up to 3,000 sends a month for 1,000 contacts — enough to start. Past that, Starter takes over.
US$45/mo
US$10 plan + US$35 in send blocks (1 × 25,000 · 1 × 50,000)
Pro is cheaper at this volume: US$35/mo vs US$45/mo on Starter.
US$35/mo
Included in the plan (200,000 sends).
Extra sends are bought in blocks of 10,000 to 100,000 sends that renew monthly — the 50,000 and 100,000-send blocks cost less per send, and the totals above always price the cheapest combination. "Lowest price" compares price only — plans differ in features. USD before tax.
Our Best-Price Promise
"If another RogalMail plan would save you money, we'll tell you. No hidden pricing, no games. Just the best value for your business."
That's why the slider above shows every plan's real total at your volume — and why, in your billing, we flag it when your plan plus send blocks costs more than the plan above, with a one-click switch if you want it. We recommend; the choice is always yours, and your plan never changes on its own.
Try RogalMail with your first list
No cost. No credit card required.
Sign upAt 100,000 emails/month: not enough sends
For regular email marketing
Billed monthly · or US$100/year
Sign upAt 100,000 emails/month: US$45/moPro is cheaper at this volume: US$35/mo vs US$45/mo on Starter.
All features for growing businesses
Billed monthly · or US$350/year · unlimited contacts
Sign upAt 100,000 emails/month: US$35/mo
Monthly send caps apply. Extra send blocks start at US$5 per 10,000 sends on Starter and US$3 per 10,000 on Pro; larger blocks cost up to 20% less per send. Taxes, where applicable, are additional.
Extra send blocks
Pro includes 200,000 sends each month; Starter includes 25,000. Need more? Add recurring send blocks — from US$3 per 10,000 sends on Pro or US$5 on Starter, with the 50,000 and 100,000-send blocks costing less per send — 10% less at 50,000 and 20% less at 100,000. Sending stops at your allowance. Unused sends do not roll over.
Blocks renew monthly until you cancel their renewal — and the calculator above always prices the cheapest combination for your volume.
Need expert advice? Request a demo
We can migrate you from any competitor. Contact imports and unsubscribe protection are built in, and free assisted migration — automation rebuilds included — comes with the Pro plan.
Most platforms charge for the size of your list. RogalMail charges for the emails you send — slide the calculator to your monthly volume and see each plan's real total, send blocks included, before you choose.
See what you get in each plan, side by side.
| Feature | FreeStart free | StarterStart now | ProStart now |
|---|
| Email campaigns | ✓ | ✓ | ✓ |
|---|---|---|---|
| Contacts | 1,000 | Unlimited | Unlimited |
| Emails sent per month | 3,000 | 25,000 | 200,000 |
| Extra send blocks | — | US$5 per 10,000 | US$3 per 10,000 |
| Transactional emails (orders, shipping, refunds) | — | ✓ | ✓ |
| Automations included | 1 | 3 | Unlimited |
|---|---|---|---|
| Welcome automation | ✓ | ✓ | ✓ |
| Multi-step automation flows | — | ✓ | ✓ |
| Abandoned cart & store-event triggers | — | — | ✓ |
| Custom-event & link-click triggers | — | — | ✓ |
| Advanced rules (re-entry & exit conditions) | — | — | ✓ |
| Send-time optimization | — | — | ✓ |
| Campaign scheduling | ✓ | ✓ | ✓ |
|---|---|---|---|
| A/B testing | — | — | ✓ |
| Auto-resend to non-openers | — | — | ✓ |
| Lists, tags & segments | ✓ | ✓ | ✓ |
|---|---|---|---|
| Customer insights | — | — | ✓ |
| Signup forms | 1 | Unlimited | Unlimited |
|---|---|---|---|
| Promotional forms (spin-to-win, exit-intent) | — | ✓ | ✓ |
| Landing pages | 1 | Unlimited | Unlimited |
| Landing page custom domain | — | — | ✓ |
| Sending domains | 1 | Unlimited | Unlimited |
| Campaign & automation reports | ✓ | ✓ | ✓ |
|---|---|---|---|
| Revenue attribution & funnel reporting | — | — | ✓ |
| Webhooks | — | ✓ | ✓ |
|---|---|---|---|
| AI writing tools (runs on your own AI account) | — | ✓ | ✓ |
| API access | — | Transactional only | Full |
| Multiple stores | — | — | ✓ |
| Dedicated sending IP (set up by our team) | — | — | ✓ |
| Team seats | 1 | Unlimited | Unlimited |
|---|---|---|---|
| Custom permissions & store/brand scoping | — | ✓ | ✓ |
| No RogalMail branding | — | ✓ | ✓ |
| Priority support | — | ✓ | ✓ |
| Assisted migration (we rebuild your flows with you) | — | — | ✓ |
| Pause your subscription (up to 3 months) | — | ✓ | ✓ |
See available integrations and the migration help included on Pro before you sign up.
Choose monthly billing and cancel anytime from Settings → Billing in your account. No calls. No runaround. We'd rather earn your business every month than make you fight to leave.
Cancellation stops renewal at the end of your paid period. It does not delete your account or customer data. Optional annual plans are billed for a year; cancel early and the months you've used are charged at the monthly rate, with the rest refunded. Send blocks have separate renewal controls. See subscription terms for details.
Pro includes 200,000 sends per month and Starter includes 25,000. Add recurring send blocks when you need more capacity. We show your allowance and usage in your portal.
No. Your plan price never changes with the size of your list. Each plan is a flat monthly fee up to its included sends. Starter is US$10/month for up to 25,000 sends. Pro is US$35/month for up to 200,000 sends. Only sends past that use add-on blocks. Free includes 1,000 contacts. Starter and Pro contacts are unlimited. You move up only when you choose a bigger plan, never because a counter ticked over.
Sending stops at the cap. Pro accounts can add send blocks from US$3 per 10,000 sends a month; Starter blocks start at US$5. Larger blocks cost less per send from 50,000 sends up — 10% less per send on the 50,000 block, and 20% less on the 100,000 block. Blocks renew monthly until you cancel their renewal.
Yes. Starter is US$100/year or US$10/month; Pro is US$350/year or US$35/month. You're not locked in: cancel an annual plan early and the months you've used are charged at the monthly rate, with the rest refunded — you never pay for months you don't use. Prices may change over time; we will always tell you before a change affects your renewal.
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